Which insurers AI recommends in Peru

We asked ChatGPT and Google AI Mode the 199 questions people in Peru ask about insurance, 398 answers in all. Mapfre Perú, Pacífico Seguros, and Rímac Seguros are the insurers AI names most.

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INSURANCE AI VISIBILITY STUDY · PERU

Who AI recommends among insurers.

Edition 1 · October 18, 2026

Every figure on this page comes from answers given on one day, to the same questions, asked in Spanish on each engine.

199buyer questions
398AI answers analysed
2AI engines
17insurers tracked

Short answer: Mapfre Perú is the insurer AI recommends most in Peru: ChatGPT and Google AI Mode name it in 22% of answers to 199 insurance questions. Next come Pacífico Seguros (16%) and Rímac Seguros (15%).

The full report is free with a work email: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF. Open the full report.

KEY FINDINGS

What AI tells people in Peru.

  1. Mapfre Perú is the insurer AI names most: it appears in 22% of answers.
  2. Mapfre Perú, Pacífico Seguros, and Rímac Seguros together take 65% of all insurer mentions.
  3. Mapfre Perú is also the insurer AI names first most often, in 11% of answers.
  4. The engines disagree on the leader: Pacífico Seguros on ChatGPT (14%) and Mapfre Perú on Google AI Mode (30%).
  5. Mapfre Perú appears in 30% of Google AI Mode answers but only 14% of ChatGPT answers.
TOP 10

The insurers AI names most often.

Visibility is the share of answers that name the brand, averaged over every question and engine. Share of voice is the brand’s share of all mentions.

01Mapfre Perúshare of voice 27%22%
02Pacífico Segurosshare of voice 20%16%
03Rímac Segurosshare of voice 18%15%
04La Positivashare of voice 12%9.8%
05Chubb Perúshare of voice 7%5.8%
06Allianz Perúshare of voice 5.5%4.5%
07Interseguroshare of voice 4.6%3.8%
08Seguros Falabellashare of voice 1.5%1.3%
09Sanitas Perúshare of voice 1.2%1%
10Assist Cardshare of voice 0.9%0.8%
BY ENGINE

Each engine has its own favourites.

ChatGPT
  1. Pacífico Seguros14%
  2. Mapfre Perú14%
  3. Rímac Seguros13%
  4. La Positiva8.5%
  5. Chubb Perú5.5%
Google AI Mode
  1. Mapfre Perú30%
  2. Pacífico Seguros19%
  3. Rímac Seguros18%
  4. La Positiva11%
  5. Allianz Perú7%

Loading the full report…

QUESTIONS

Frequently asked questions.

Which insurer does AI recommend most in Peru?

Mapfre Perú is the insurer AI recommends most in Peru: ChatGPT and Google AI Mode name it in 22% of answers to 199 insurance questions. Next come Pacífico Seguros (16%) and Rímac Seguros (15%).

Which insurer does AI name first most often in Peru?

Mapfre Perú is named first in 11% of answers, more often than any other insurer.

Do ChatGPT and Google AI Mode recommend the same insurers?

Not always. The insurer each engine names most: Pacífico Seguros on ChatGPT (14%) and Mapfre Perú on Google AI Mode (30%).

How was this study made?

We asked ChatGPT and Google AI Mode the same 199 questions people in Peru ask about insurance, in Spanish, on October 18, 2026: 398 answers in all. An insurer counts when the answer names it; every question has the same weight on every engine.

Where can I get the full report?

Free with a work email at https://reaudit.io/rankings/studies/insurance/peru#full-report: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF.

How can an insurer appear more often in AI answers?

AI engines name the insurers that the pages they read and cite name: your own pages, comparison sites, news and official sources. Answer buyers’ questions clearly on your site, be present on the sites AI cites in your market, and track the questions that matter on every engine.

METHOD

How this study was made.

Period
October 18, 2026
Questions
199 questions in 8 topics, written the way people in Peru search
Engines
ChatGPT, Google AI Mode
Answers
398
Counting
A brand counts when the answer names it. Every question has the same weight on every engine; repeated runs of a question are averaged. Comparison sites, brokers and public bodies are measured too, but ranked separately from insurers.
  • Car and motorbike insurance · 25
  • Home insurance · 25
  • Health insurance · 25
  • Life, savings and pensions · 25
  • Business insurance · 24
  • Travel, pets and other cover · 25
  • Comparing insurers · 25
  • Claims and customer service · 25
  • ¿Cuál es la aseguradora más barata para un seguro de carro con cobertura contra terceros en Lima?Car and motorbike insurance
  • ¿Cuál es el mejor seguro de hogar para un departamento propio en Lima?Home insurance
  • ¿Cuál es el mejor seguro de salud privado en Perú?Health insurance
  • ¿Cuál es el mejor seguro de vida para cubrir una hipoteca?Life, savings and pensions
  • ¿Cuál es el mejor seguro de responsabilidad civil para profesionales independientes en Perú?Business insurance
  • ¿Cuál es el mejor seguro de viaje para ir a Estados Unidos desde Perú?Travel, pets and other cover
  • ¿Cuáles son las mejores aseguradoras en Perú en calidad de servicio?Comparing insurers
  • ¿Cómo reportar un accidente de tránsito y cuánto tarda la aseguradora en pagar?Claims and customer service

How to cite: Reaudit, Insurance AI Visibility Study — Peru, edition 1 (October 18, 2026). https://reaudit.io/rankings/studies/insurance/peru

YOUR BRAND

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OTHER MARKETS

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