Which insurers AI recommends in Brunei

We asked ChatGPT and Google AI Mode the 200 questions people in Brunei ask about insurance, 400 answers in all. Takaful Brunei, National Insurance Company Berhad, and Insurans Islam TAIB are the insurers AI names most.

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INSURANCE AI VISIBILITY STUDY · BRUNEI

Who AI recommends among insurers.

Edition 1 · October 20, 2026

Every figure on this page comes from answers given on one day, to the same questions, asked in Malay on each engine.

200buyer questions
400AI answers analysed
2AI engines
8insurers tracked

Short answer: Takaful Brunei is the insurer AI recommends most in Brunei: ChatGPT and Google AI Mode name it in 50% of answers to 200 insurance questions. Next come National Insurance Company Berhad (37%) and Insurans Islam TAIB (30%).

The full report is free with a work email: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF. Open the full report.

KEY FINDINGS

What AI tells people in Brunei.

  1. Takaful Brunei is the insurer AI names most: it appears in 50% of answers.
  2. Takaful Brunei, National Insurance Company Berhad, and Insurans Islam TAIB together take 70% of all insurer mentions.
  3. Takaful Brunei is also the insurer AI names first most often, in 22% of answers.
  4. Every engine names Takaful Brunei most often.
  5. Takaful Brunei appears in 57% of ChatGPT answers but only 44% of Google AI Mode answers.
TOP 10

The insurers AI names most often.

Visibility is the share of answers that name the brand, averaged over every question and engine. Share of voice is the brand’s share of all mentions.

01Takaful Bruneishare of voice 30%50%
02National Insurance Company Berhadshare of voice 22%37%
03Insurans Islam TAIBshare of voice 18%30%
04AIA Bruneishare of voice 11%19%
05Great Easternshare of voice 9.8%16%
06Standard Insurance Bruneishare of voice 3.9%6.5%
07Tokio Marine Bruneishare of voice 3.9%6.5%
08Audley Insuranceshare of voice 0.9%1.5%
BY ENGINE

Each engine has its own favourites.

ChatGPT
  1. Takaful Brunei57%
  2. National Insurance Company Berhad42%
  3. Insurans Islam TAIB30%
  4. AIA Brunei20%
  5. Great Eastern18%
Google AI Mode
  1. Takaful Brunei44%
  2. National Insurance Company Berhad32%
  3. Insurans Islam TAIB30%
  4. AIA Brunei18%
  5. Great Eastern15%

Loading the full report…

QUESTIONS

Frequently asked questions.

Which insurer does AI recommend most in Brunei?

Takaful Brunei is the insurer AI recommends most in Brunei: ChatGPT and Google AI Mode name it in 50% of answers to 200 insurance questions. Next come National Insurance Company Berhad (37%) and Insurans Islam TAIB (30%).

Which insurer does AI name first most often in Brunei?

Takaful Brunei is named first in 22% of answers, more often than any other insurer.

Do ChatGPT and Google AI Mode recommend the same insurers?

Not always. The insurer each engine names most: Takaful Brunei on ChatGPT (57%) and Takaful Brunei on Google AI Mode (44%).

How was this study made?

We asked ChatGPT and Google AI Mode the same 200 questions people in Brunei ask about insurance, in Malay, on October 20, 2026: 400 answers in all. An insurer counts when the answer names it; every question has the same weight on every engine.

Where can I get the full report?

Free with a work email at https://reaudit.io/rankings/studies/insurance/brunei#full-report: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF.

How can an insurer appear more often in AI answers?

AI engines name the insurers that the pages they read and cite name: your own pages, comparison sites, news and official sources. Answer buyers’ questions clearly on your site, be present on the sites AI cites in your market, and track the questions that matter on every engine.

METHOD

How this study was made.

Period
October 20, 2026
Questions
200 questions in 8 topics, written the way people in Brunei search
Engines
ChatGPT, Google AI Mode
Answers
400
Counting
A brand counts when the answer names it. Every question has the same weight on every engine; repeated runs of a question are averaged. Comparison sites, brokers and public bodies are measured too, but ranked separately from insurers.
  • Insurans dan takaful kereta · 25
  • Insurans dan takaful rumah · 25
  • Insurans perubatan dan kesihatan · 25
  • Insurans hayat dan takaful keluarga · 25
  • Insurans perniagaan · 25
  • Insurans perjalanan dan lain-lain · 25
  • Perbandingan syarikat insurans dan takaful · 25
  • Tuntutan dan khidmat pelanggan · 25
  • Syarikat insurans mana yang paling murah untuk insurans kereta komprehensif di Brunei?Insurans dan takaful kereta
  • Takaful rumah mana yang terbaik di Brunei?Insurans dan takaful rumah
  • Perlukah insurans perubatan di Brunei kalau rawatan kerajaan hampir percuma?Insurans perubatan dan kesihatan
  • Takaful keluarga atau insurans hayat, mana lebih baik di Brunei?Insurans hayat dan takaful keluarga
  • Insurans perniagaan terbaik untuk kedai kecil di Brunei?Insurans perniagaan
  • Insurans perjalanan terbaik untuk ke Malaysia dan Singapura dari Brunei?Insurans perjalanan dan lain-lain
  • Syarikat insurans dan takaful terbaik di Brunei?Perbandingan syarikat insurans dan takaful
  • Macam mana nak buat tuntutan insurans kereta selepas kemalangan di Brunei?Tuntutan dan khidmat pelanggan

How to cite: Reaudit, Insurance AI Visibility Study — Brunei, edition 1 (October 20, 2026). https://reaudit.io/rankings/studies/insurance/brunei

YOUR BRAND

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OTHER MARKETS

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