Which insurers AI recommends in Honduras

We asked ChatGPT and Google AI Mode the 199 questions people in Honduras ask about insurance, 398 answers in all. Ficohsa Seguros, Mapfre Honduras, and Seguros Atlántida are the insurers AI names most.

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INSURANCE AI VISIBILITY STUDY · HONDURAS

Who AI recommends among insurers.

Edition 1 · October 18, 2026

Every figure on this page comes from answers given on one day, to the same questions, asked in Spanish on each engine.

199buyer questions
398AI answers analysed
2AI engines
15insurers tracked

Short answer: Ficohsa Seguros is the insurer AI recommends most in Honduras: ChatGPT and Google AI Mode name it in 48% of answers to 199 insurance questions. Next come Mapfre Honduras (48%) and Seguros Atlántida (25%).

The full report is free with a work email: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF. Open the full report.

KEY FINDINGS

What AI tells people in Honduras.

  1. Ficohsa Seguros is the insurer AI names most: it appears in 48% of answers.
  2. Ficohsa Seguros, Mapfre Honduras, and Seguros Atlántida together take 67% of all insurer mentions.
  3. Ficohsa Seguros is also the insurer AI names first most often, in 29% of answers.
  4. The engines disagree on the leader: Mapfre Honduras on ChatGPT (45%) and Ficohsa Seguros on Google AI Mode (53%).
  5. Ficohsa Seguros appears in 53% of Google AI Mode answers but only 43% of ChatGPT answers.
TOP 10

The insurers AI names most often.

Visibility is the share of answers that name the brand, averaged over every question and engine. Share of voice is the brand’s share of all mentions.

01Ficohsa Segurosshare of voice 27%48%
02Mapfre Hondurasshare of voice 26%48%
03Seguros Atlántidashare of voice 14%25%
04ASSA Hondurasshare of voice 9.5%17%
05Seguros del Paísshare of voice 6.4%12%
06Pan-American Life Insuranceshare of voice 5.3%9.5%
07Seguros Lafiseshare of voice 3.7%6.8%
08Seguros Continentalshare of voice 2.9%5.3%
09Seguros Crefisashare of voice 2.6%4.8%
10Seguros Equidadshare of voice 2.4%4.3%
BY ENGINE

Each engine has its own favourites.

ChatGPT
  1. Mapfre Honduras45%
  2. Ficohsa Seguros43%
  3. Seguros Atlántida25%
  4. ASSA Honduras21%
  5. Seguros del País11%
Google AI Mode
  1. Ficohsa Seguros53%
  2. Mapfre Honduras50%
  3. Seguros Atlántida26%
  4. ASSA Honduras14%
  5. Seguros del País12%

Loading the full report…

QUESTIONS

Frequently asked questions.

Which insurer does AI recommend most in Honduras?

Ficohsa Seguros is the insurer AI recommends most in Honduras: ChatGPT and Google AI Mode name it in 48% of answers to 199 insurance questions. Next come Mapfre Honduras (48%) and Seguros Atlántida (25%).

Which insurer does AI name first most often in Honduras?

Ficohsa Seguros is named first in 29% of answers, more often than any other insurer.

Do ChatGPT and Google AI Mode recommend the same insurers?

Not always. The insurer each engine names most: Mapfre Honduras on ChatGPT (45%) and Ficohsa Seguros on Google AI Mode (53%).

How was this study made?

We asked ChatGPT and Google AI Mode the same 199 questions people in Honduras ask about insurance, in Spanish, on October 18, 2026: 398 answers in all. An insurer counts when the answer names it; every question has the same weight on every engine.

Where can I get the full report?

Free with a work email at https://reaudit.io/rankings/studies/insurance/honduras#full-report: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF.

How can an insurer appear more often in AI answers?

AI engines name the insurers that the pages they read and cite name: your own pages, comparison sites, news and official sources. Answer buyers’ questions clearly on your site, be present on the sites AI cites in your market, and track the questions that matter on every engine.

METHOD

How this study was made.

Period
October 18, 2026
Questions
199 questions in 8 topics, written the way people in Honduras search
Engines
ChatGPT, Google AI Mode
Answers
398
Counting
A brand counts when the answer names it. Every question has the same weight on every engine; repeated runs of a question are averaged. Comparison sites, brokers and public bodies are measured too, but ranked separately from insurers.
  • Car and motorbike insurance · 25
  • Home insurance · 25
  • Health insurance · 25
  • Life, savings and pensions · 25
  • Business insurance · 25
  • Travel, pets and other cover · 24
  • Comparing insurers · 25
  • Claims and customer service · 25
  • ¿Cuál es la aseguradora más barata para un seguro de carro con cobertura amplia en Tegucigalpa?Car and motorbike insurance
  • ¿Cuál es el mejor seguro de hogar para una casa propia en Tegucigalpa?Home insurance
  • ¿Cuál es el mejor seguro médico privado en Honduras?Health insurance
  • ¿Cuál es el mejor seguro de vida para proteger a mi familia si me pasa algo?Life, savings and pensions
  • ¿Cuál es el mejor seguro de responsabilidad civil para profesionales independientes?Business insurance
  • ¿Cuál es el mejor seguro de viaje para ir a Estados Unidos?Travel, pets and other cover
  • ¿Cuáles son las mejores aseguradoras de Honduras en calidad de servicio?Comparing insurers
  • ¿Cómo reporto un accidente de carro a la aseguradora y cuánto tarda en pagar?Claims and customer service

How to cite: Reaudit, Insurance AI Visibility Study — Honduras, edition 1 (October 18, 2026). https://reaudit.io/rankings/studies/insurance/honduras

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