Which insurers AI recommends in Philippines

We asked ChatGPT and Google AI Mode the 196 questions people in Philippines ask about insurance, 392 answers in all. AXA Philippines, Sun Life Philippines, and Malayan Insurance are the insurers AI names most.

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INSURANCE AI VISIBILITY STUDY · PHILIPPINES

Who AI recommends among insurers.

Edition 1 · October 20, 2026

Every figure on this page comes from answers given on one day, to the same questions, asked in English on each engine.

196buyer questions
392AI answers analysed
2AI engines
26insurers tracked

Short answer: AXA Philippines is the insurer AI recommends most in Philippines: ChatGPT and Google AI Mode name it in 21% of answers to 196 insurance questions. Next come Sun Life Philippines (15%) and Malayan Insurance (13%).

The full report is free with a work email: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF. Open the full report.

KEY FINDINGS

What AI tells people in Philippines.

  1. AXA Philippines is the insurer AI names most: it appears in 21% of answers.
  2. AXA Philippines, Sun Life Philippines, and Malayan Insurance together take 28% of all insurer mentions.
  3. AXA Philippines is also the insurer AI names first most often, in 11% of answers.
  4. Every engine names AXA Philippines most often.
  5. Malayan Insurance appears in 21% of Google AI Mode answers but only 5.1% of ChatGPT answers.
TOP 10

The insurers AI names most often.

Visibility is the share of answers that name the brand, averaged over every question and engine. Share of voice is the brand’s share of all mentions.

01AXA Philippinesshare of voice 12%21%
02Sun Life Philippinesshare of voice 8.6%15%
03Malayan Insuranceshare of voice 7.6%13%
04Maxicareshare of voice 7.3%13%
05Pioneer Insuranceshare of voice 6.1%11%
06AIA Philippinesshare of voice 5.8%10%
07Standard Insurance Co.share of voice 5.8%10%
08MediCardshare of voice 5.7%9.9%
09Pru Life UKshare of voice 5.4%9.4%
10BPI/MS Insuranceshare of voice 4.8%8.4%
BY ENGINE

Each engine has its own favourites.

ChatGPT
  1. AXA Philippines20%
  2. Sun Life Philippines15%
  3. Maxicare12%
  4. Pioneer Insurance10%
  5. MediCard8.7%
Google AI Mode
  1. AXA Philippines22%
  2. Malayan Insurance21%
  3. Sun Life Philippines15%
  4. Standard Insurance Co.15%
  5. Maxicare13%

Loading the full report…

QUESTIONS

Frequently asked questions.

Which insurer does AI recommend most in Philippines?

AXA Philippines is the insurer AI recommends most in Philippines: ChatGPT and Google AI Mode name it in 21% of answers to 196 insurance questions. Next come Sun Life Philippines (15%) and Malayan Insurance (13%).

Which insurer does AI name first most often in Philippines?

AXA Philippines is named first in 11% of answers, more often than any other insurer.

Do ChatGPT and Google AI Mode recommend the same insurers?

Not always. The insurer each engine names most: AXA Philippines on ChatGPT (20%) and AXA Philippines on Google AI Mode (22%).

How was this study made?

We asked ChatGPT and Google AI Mode the same 196 questions people in Philippines ask about insurance, in English, on October 20, 2026: 392 answers in all. An insurer counts when the answer names it; every question has the same weight on every engine.

Where can I get the full report?

Free with a work email at https://reaudit.io/rankings/studies/insurance/philippines#full-report: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF.

How can an insurer appear more often in AI answers?

AI engines name the insurers that the pages they read and cite name: your own pages, comparison sites, news and official sources. Answer buyers’ questions clearly on your site, be present on the sites AI cites in your market, and track the questions that matter on every engine.

METHOD

How this study was made.

Period
October 20, 2026
Questions
196 questions in 8 topics, written the way people in Philippines search
Engines
ChatGPT, Google AI Mode
Answers
392
Counting
A brand counts when the answer names it. Every question has the same weight on every engine; repeated runs of a question are averaged. Comparison sites, brokers and public bodies are measured too, but ranked separately from insurers.
  • Car & Motorcycle Insurance · 25
  • Home & Property Insurance · 24
  • Health Insurance & HMOs · 25
  • Life Insurance, VUL & Retirement · 24
  • Business Insurance · 24
  • Travel, Accident & Other Cover · 25
  • Comparing Insurers · 25
  • Claims & Customer Service · 24
  • Which insurance company has the cheapest comprehensive car insurance in the Philippines?Car & Motorcycle Insurance
  • Best home insurance in the Philippines for a house in a subdivision?Home & Property Insurance
  • Best HMO in the Philippines for an individual freelancer?Health Insurance & HMOs
  • Best life insurance company in the Philippines for a young professional?Life Insurance, VUL & Retirement
  • Best business insurance for a sari-sari store in the Philippines?Business Insurance
  • Best travel insurance for a Schengen visa from the Philippines?Travel, Accident & Other Cover
  • What are the best insurance companies in the Philippines?Comparing Insurers
  • How do I file a car insurance claim after an accident in the Philippines?Claims & Customer Service

How to cite: Reaudit, Insurance AI Visibility Study — Philippines, edition 1 (October 20, 2026). https://reaudit.io/rankings/studies/insurance/philippines

YOUR BRAND

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OTHER MARKETS

Read the study for another country.