Which insurers AI recommends in Austria

We asked ChatGPT and Google AI Mode the 199 questions people in Austria ask about insurance, 398 answers in all. Allianz, UNIQA, and Wiener Städtische are the insurers AI names most.

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INSURANCE AI VISIBILITY STUDY · AUSTRIA

Who AI recommends among insurers.

Edition 1 · October 16, 2026

Every figure on this page comes from answers given on one day, to the same questions, asked in German on each engine.

199buyer questions
398AI answers analysed
2AI engines
26insurers tracked

Short answer: Allianz is the insurer AI recommends most in Austria: ChatGPT and Google AI Mode name it in 33% of answers to 199 insurance questions. Next come UNIQA (33%) and Wiener Städtische (28%).

The full report is free with a work email: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF. Open the full report.

KEY FINDINGS

What AI tells people in Austria.

  1. Allianz is the insurer AI names most: it appears in 33% of answers.
  2. Allianz, UNIQA, and Wiener Städtische together take 43% of all insurer mentions.
  3. UNIQA is the insurer AI names first most often, in 13% of answers.
  4. The engines disagree on the leader: Allianz on ChatGPT (31%) and UNIQA on Google AI Mode (41%).
  5. UNIQA appears in 41% of Google AI Mode answers but only 26% of ChatGPT answers.
TOP 10

The insurers AI names most often.

Visibility is the share of answers that name the brand, averaged over every question and engine. Share of voice is the brand’s share of all mentions.

01Allianzshare of voice 15%33%
02UNIQAshare of voice 15%33%
03Wiener Städtischeshare of voice 13%28%
04Generalishare of voice 12%27%
05GRAWEshare of voice 5.4%12%
06ERGOshare of voice 4.4%9.5%
07ÖAMTCshare of voice 4.2%9%
08Zurich Versicherungshare of voice 4%8.8%
09VAV Versicherungshare of voice 3.6%7.8%
10Oberösterreichische Versicherungshare of voice 3.2%7%
BY ENGINE

Each engine has its own favourites.

ChatGPT
  1. Allianz31%
  2. UNIQA26%
  3. Generali24%
  4. Wiener Städtische22%
  5. VAV Versicherung10%
Google AI Mode
  1. UNIQA41%
  2. Allianz36%
  3. Wiener Städtische34%
  4. Generali30%
  5. GRAWE16%

Loading the full report…

QUESTIONS

Frequently asked questions.

Which insurer does AI recommend most in Austria?

Allianz is the insurer AI recommends most in Austria: ChatGPT and Google AI Mode name it in 33% of answers to 199 insurance questions. Next come UNIQA (33%) and Wiener Städtische (28%).

Which insurer does AI name first most often in Austria?

UNIQA is named first in 13% of answers, more often than any other insurer.

Do ChatGPT and Google AI Mode recommend the same insurers?

Not always. The insurer each engine names most: Allianz on ChatGPT (31%) and UNIQA on Google AI Mode (41%).

How was this study made?

We asked ChatGPT and Google AI Mode the same 199 questions people in Austria ask about insurance, in German, on October 16, 2026: 398 answers in all. An insurer counts when the answer names it; every question has the same weight on every engine.

Where can I get the full report?

Free with a work email at https://reaudit.io/rankings/studies/insurance/austria#full-report: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF.

How can an insurer appear more often in AI answers?

AI engines name the insurers that the pages they read and cite name: your own pages, comparison sites, news and official sources. Answer buyers’ questions clearly on your site, be present on the sites AI cites in your market, and track the questions that matter on every engine.

METHOD

How this study was made.

Period
October 16, 2026
Questions
199 questions in 8 topics, written the way people in Austria search
Engines
ChatGPT, Google AI Mode
Answers
398
Counting
A brand counts when the answer names it. Every question has the same weight on every engine; repeated runs of a question are averaged. Comparison sites, brokers and public bodies are measured too, but ranked separately from insurers.
  • Car and motorbike insurance · 25
  • Home insurance · 25
  • Health insurance · 25
  • Life, savings and pensions · 24
  • Business insurance · 25
  • Travel, pets and other cover · 25
  • Comparing insurers · 25
  • Claims and customer service · 25
  • Welche Kfz-Versicherung ist in Österreich für Fahranfänger am günstigsten?Car and motorbike insurance
  • Welche Haushaltsversicherung ist die beste für eine Mietwohnung in Wien?Home insurance
  • Welche private Krankenzusatzversicherung für die Sonderklasse ist in Österreich die beste?Health insurance
  • Welche Ablebensversicherung ist für einen Wohnkredit am günstigsten?Life, savings and pensions
  • Welche Betriebshaftpflichtversicherung ist für ein Ein-Personen-Unternehmen am günstigsten?Business insurance
  • Welche Reiseversicherung mit Stornoschutz ist in Österreich die beste?Travel, pets and other cover
  • Welche Versicherung ist in Österreich insgesamt die beste?Comparing insurers
  • Welche Versicherung zahlt in Österreich im Schadenfall am schnellsten?Claims and customer service

How to cite: Reaudit, Insurance AI Visibility Study — Austria, edition 1 (October 16, 2026). https://reaudit.io/rankings/studies/insurance/austria

YOUR BRAND

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