Which insurers AI recommends in Ohio

We asked ChatGPT and Google AI Mode the 188 questions people in Ohio ask about insurance, 376 answers in all. Progressive, State Farm, and Nationwide Insurance are the insurers AI names most.

Back to the map Read the findings
US INSURANCE AI VISIBILITY STUDY, STATE BY STATE · OHIO

Who AI recommends among insurers.

Edition 1 · October 18, 2026

Every figure on this page comes from answers given on one day, to the same questions, asked in English on each engine.

188buyer questions
376AI answers analysed
2AI engines
44insurers tracked

Short answer: Progressive is the insurer AI recommends most in Ohio: ChatGPT and Google AI Mode name it in 29% of answers to 188 insurance questions. Next come State Farm (26%) and Nationwide Insurance (23%).

The full report is free with a work email: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF. Open the full report.

KEY FINDINGS

What AI tells people in Ohio.

  1. Progressive is the insurer AI names most: it appears in 29% of answers.
  2. Progressive, State Farm, and Nationwide Insurance together take 29% of all insurer mentions.
  3. Progressive is also the insurer AI names first most often, in 12% of answers.
  4. Every engine names Progressive most often.
  5. In questions about comparing insurers, State Farm leads with 54%.
TOP 10

The insurers AI names most often.

Visibility is the share of answers that name the brand, averaged over every question and engine. Share of voice is the brand’s share of all mentions.

01Progressiveshare of voice 11%29%
02State Farmshare of voice 9.8%26%
03Nationwide Insuranceshare of voice 8.4%23%
04Erie Insuranceshare of voice 7.7%21%
05GEICOshare of voice 5.7%15%
06Auto-Owners Insuranceshare of voice 5.5%15%
07USAAshare of voice 4.8%13%
08Allstateshare of voice 4.2%11%
09The Hartfordshare of voice 3%8%
10Medical Mutual of Ohioshare of voice 2.7%7.2%
BY ENGINE

Each engine has its own favourites.

ChatGPT
  1. Progressive25%
  2. State Farm22%
  3. Nationwide Insurance20%
  4. Erie Insurance20%
  5. Auto-Owners Insurance17%
Google AI Mode
  1. Progressive33%
  2. State Farm30%
  3. Nationwide Insurance26%
  4. Erie Insurance22%
  5. GEICO17%

Loading the full report…

QUESTIONS

Frequently asked questions.

Which insurer does AI recommend most in Ohio?

Progressive is the insurer AI recommends most in Ohio: ChatGPT and Google AI Mode name it in 29% of answers to 188 insurance questions. Next come State Farm (26%) and Nationwide Insurance (23%).

Which insurer does AI name first most often in Ohio?

Progressive is named first in 12% of answers, more often than any other insurer.

Do ChatGPT and Google AI Mode recommend the same insurers?

Not always. The insurer each engine names most: Progressive on ChatGPT (25%) and Progressive on Google AI Mode (33%).

How was this study made?

We asked ChatGPT and Google AI Mode the same 188 questions people in Ohio ask about insurance, in English, on October 18, 2026: 376 answers in all. An insurer counts when the answer names it; every question has the same weight on every engine.

Where can I get the full report?

Free with a work email at https://reaudit.io/rankings/studies/insurance-us/ohio#full-report: every question with the insurers each engine named, the sites AI cites and the data as CSV and PDF.

How can an insurer appear more often in AI answers?

AI engines name the insurers that the pages they read and cite name: your own pages, comparison sites, news and official sources. Answer buyers’ questions clearly on your site, be present on the sites AI cites in your market, and track the questions that matter on every engine.

METHOD

How this study was made.

Period
October 18, 2026
Questions
188 questions in 8 topics, written the way people in Ohio search
Engines
ChatGPT, Google AI Mode
Answers
376
Counting
A brand counts when the answer names it. Every question has the same weight on every engine; repeated runs of a question are averaged. Comparison sites, brokers and public bodies are measured too, but ranked separately from insurers.
  • Car & Motorcycle Insurance · 25
  • Home, Renters & Flood Insurance · 23
  • Health Insurance & Medicare · 24
  • Life Insurance, Disability & Retirement · 24
  • Business Insurance · 23
  • Travel, Pet & Other Cover · 20
  • Comparing Insurers · 25
  • Claims & Customer Service · 24
  • Which insurer has the cheapest full coverage in Ohio for a 25-year-old?Car & Motorcycle Insurance
  • Which homeowners insurance is best for a first-time buyer in Ohio?Home, Renters & Flood Insurance
  • Which health insurance company is best for a family on the marketplace in Ohio?Health Insurance & Medicare
  • Which life insurance company has the cheapest 20-year term for a 35-year-old in Ohio?Life Insurance, Disability & Retirement
  • Which insurer is best for general liability insurance for a small business in Ohio?Business Insurance
  • Best travel insurance for an international trip from OhioTravel, Pet & Other Cover
  • What is the best insurance company in Ohio overall?Comparing Insurers
  • Which insurer pays auto claims the fastest in Ohio?Claims & Customer Service

How to cite: Reaudit, US Insurance AI Visibility Study, state by state — Ohio, edition 1 (October 18, 2026). https://reaudit.io/rankings/studies/insurance-us/ohio

YOUR BRAND

See where your brand stands in AI answers.

Reaudit tracks the questions your buyers ask on every AI engine, with your competitors and the sources AI cites.

Track your brand Talk to us
OTHER MARKETS

Read the study for another country.