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OverviewWhat's NewGetting StartedTools ReferenceUse CasesFAQ
Analytics QuerySmart Filters
React / Next.jsWordPressSite TrackingSocial MediaStripeGoogle Analytics 4

Stripe Integration

Attribute revenue to AI traffic and see how bot crawls drive purchases

Revenue tracking
AI attribution
Conversion paths
Stripe Connect

Overview

The Stripe integration connects your Stripe account to Reaudit so you can see which AI bot crawls and AI referral traffic actually lead to purchases and revenue. This closes the loop between AI visibility and business outcomes.

Why it matters

Without attribution, you can see that ChatGPT or Perplexity is crawling your site — but you can't prove it drives revenue. Stripe integration gives you the hard numbers.


How It Works

1

Connect via Stripe Connect

OAuth-based connection. We never access your Stripe secret keys directly.

2

Sync payment data

Reaudit periodically syncs successful payments and correlates them with tracked sessions.

3

Match AI sessions to purchases

When a visitor arrives from an AI referral (ChatGPT, Perplexity, etc.) and later makes a purchase, that sale is attributed to AI traffic.

4

See revenue in your dashboard

Attributed sales, revenue, and conversion paths appear in the Reaudit dashboard.


Connect Stripe

  1. Go to Dashboard → Tools
  2. Find Stripe and click “Connect”
  3. You'll be redirected to Stripe Connect (Stripe's official OAuth flow)
  4. Log in to your Stripe account and authorize Reaudit
  5. You'll be redirected back with a confirmation
We use Stripe Connect (OAuth) so Reaudit never sees or stores your Stripe secret API keys. You can revoke access at any time from your Stripe Dashboard.

AI Attribution

Reaudit matches tracked AI referral sessions to Stripe payments using a multi-touch attribution model:

✓First-touch AI attribution — Sale is attributed to the AI source that first brought the visitor
✓Last-touch AI attribution — Sale is attributed to the most recent AI referral before purchase
✓Bot crawl correlation — Pages with higher bot crawl frequency often see more AI referrals
✓Conversion path tracking — See the full journey from AI crawl → referral → page view → purchase

Revenue Dashboard

Once connected, you'll see additional revenue metrics in your dashboard:

Total AI-attributed revenue

Total $ amount from AI-referred sales

Number of attributed sales

Count of purchases linked to AI traffic

Revenue by AI source

Break down by ChatGPT, Perplexity, Claude, etc.

Top-converting pages

Which pages, when referred from AI, lead to sales


Data Sync

Reaudit syncs Stripe payment data periodically using a cron job:

•Automatic sync — Payments are synced every few hours via cron
•Manual sync — Click "Sync Now" in your dashboard for immediate data refresh
•Sync status — See last sync time and status (success/error) in the connection panel
•Payments synced — Only successful payments are synced — refunds and failures are excluded

Security & Privacy

✓Stripe Connect OAuth — We never access or store your Stripe secret API key
✓Read-only by default — Reaudit only reads payment data — it cannot create charges or modify your account
✓Revocable at any time — Disconnect from Reaudit dashboard or your Stripe settings
✓No PII stored — Customer emails and addresses are not stored — only transaction metadata
✓Encrypted storage — Stripe account tokens are stored encrypted at rest

Troubleshooting

No revenue data showing

  • Data requires both site tracking and Stripe to be connected
  • Check that site tracking is installed and active
  • Revenue only appears after a tracked AI referral session results in a Stripe payment
  • Click “Sync Now” to trigger an immediate data refresh

Sync shows “Error”

  • Your Stripe Connect authorization may have expired
  • Disconnect and reconnect via Dashboard → Tools → Stripe
  • If the issue persists, check your Stripe Dashboard for any restrictions on API access

Test vs. live mode

  • Connection status shows whether you're in live mode or test mode
  • Test mode data is not included in revenue attribution reports
  • To switch, disconnect and reconnect in the appropriate Stripe mode
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On this page

OverviewHow It WorksConnect StripeAI AttributionRevenue DashboardData SyncSecurity & PrivacyTroubleshooting